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Leading New Economy Business Models for Learning and Development

  • Wednesday, September 11, 2013
  • 5:30 PM - 8:30 PM
  • Ukrainian Cultural Center (UCC), 26601 Ryan Road, Warren, MI 48091


  • Current Members of the Greater Detroit Chapter of ASTD.

GDASTD September Meeting

 "Leading New Economy Business Models for Learning and Development"



Diana Wong

Assoc. Professor, Strategy, OD, & Entrepreneurship

Eastern Mich University

and CEO & President

Sensei Change Associates, LLC



Doing the work of training and development is different from managing the business of training and development. While the major focus is designing, developing, and delivering training, less attention is paid to the building or managing learning programs from the perspective of buyers and vendors. This workshop provides tools and techniques to address two important questions: What are best practices in sourcing the best trainers and consultants? What are business models and best practices for building an entrepreneurial training business beyond generating a self-employed income? We will learn about important issues for clients who are in search of expert trainers and consultants. We will learn how trainers and consultants create a successful learning and develop programs in our highly competitive industry.

During this meeting you will learn:

  • To identify different business models for learning and development;
  • To discuss sourcing trainers and consultants by internal managers;
  • To describe issues of growing a learning and development business compared to a self-employment model;
  • To develop a toolkit for managing the business of training and development as managers and as external trainers and consultants;
  • To examine different perspectives, expectations, and drivers for managing the business of learning and development.


5:30pm-6:00pm:  Registration/Networking

6:00pm-6:45pm:  Dinner

6:45pm-8:30pm:  Presentation

About Diana Wong

Diana J. Wong, PhD is an Associate Professor of Strategy, OD, and Entrepreneurship at Eastern Michigan University as well as the CEO and President of Sensei Change Associates, LLC, a strategic learning and development firm. The Sensei Change team offers management training, executive coaching, strategic planning, team building, leadership development, and organization development. She is also a fully credentialed CPLP from the initial ASTD pioneer cohort.


One of Diana’s most publically notable achievements is partnering with the Michigan Economic Development Corporation to launch the MI Shifting Gears program which supports the career transition of experienced professionals into new economy opportunities.


Diana is also a consultant’s consultant to support their business growth. In 2013, she helped to launch three non-profit organizations while serving on the board of four non-profits. Although she is originally from Vancouver, she lives with her bi-coastal family in Ann Arbor and travels for different adventures.



Not a member of GDASTD? Join the Chapter Now!


Email :

Address: 29488 Woodward Ave, #483 Royal Oak, MI 48073

Phone : 248-870-5014



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