Log in

  • Home
  • Webinar: Memory and Learning: Designing for Memory

Webinar: Memory and Learning: Designing for Memory

  • Wednesday, August 22, 2018
  • 12:00 PM - 1:00 PM
  • Webinar


  • Free
  • FREE

Registration is closed

ATD Detroit 2018 August WEBINAR

"Memory and Learning: Designing for Memory"


Patti Shank, PhD

Learning Designer, Researcher and Author

Program Summary

Look at typical workplace learning content and you’ll see issues that make it more difficult to learn, remember, and apply. Content that overloads memory. Writing that makes it hard to understand intended messages. Design that is confusing and hard to follow. Too few activities that we know are needed to promote application on the job.

Designing for memory means intentionally making it easier to learn, remember, and apply!

Here’s the (very) good news. Research offers instructional, writing, usability, and information design principles that show us how to make instruction work better for how we learn and apply. Patti Shank PhD is the author of Write and Organize for Deeper LearningPractice and Feedback for Deeper Learning, and Manage Memory for Deeper Learning. She’s an internationally recognized instructional designer, researcher, and learning analyst who makes these tactics clear and actionable in her books and workshops.

In this session, participants will apply research-driven and actionable tactics that help us:

·        Understand memory so we can work with it and not against it

·        Reduce needless mental effort

·        Make content clearer and easier to understand

·        Support remembering and use

Want to get the most from this session? Think of specific content you want to improve so you can think through the tactics with this content in mind. We know (from research) that we learn best when able to apply it right away.  

About the Speaker

Patti Shank, PhD is a learning designer, researcher, and author who has been recognized internationally for her contributions to the L&D field. She is known for evidence-based analysis for improving outcomes from training and performance initiatives.

Patti speaks regularly at training and learning technology conferences and is the author of Write and Organize for Deeper LearningPractice and Feedback for Deeper Learning, and Manage Memory for Deeper Learning. These books offer practical tactics for improving outcomes based on training and other research.

Patti was an award-winning contributing editor for Online Learning Magazine, and her articles are found in the ATD Science of Learning and Senior Leaders Blogs, eLearning Industry, and elsewhere. Website:


Registration and attendance at ATD Detroit meetings and other activities constitutes an agreement by the registrant to allow ATD Detroit to use and distribute the registrant or attendee's image, voice or name in photographs, video, electronic reproductions, and audio files or podcasts of such events and activities.


Email :

Address: 29488 Woodward Ave, #483 Royal Oak, MI 48073

Phone : 248-870-5014



© 2020 All rights reserved.

Powered by Wild Apricot Membership Software